World Environment Day - Garoto
- Ariel Morena
- 7 de jun. de 2017
- 1 min de leitura
The date of June 5 was established as World Environment Day in 1972 at the United Nations Conference on the Environment. The Garoto Chocolates Factory, as an environmentally friendly company, celebrated this year with an event for its employees.
Representing the Premium Promotional Marketing, I made the production and execution of the event, which had the structure of a lounge, the model of the PTAR (Water Treatment Plant that the Boy does), distribution of gifts and interactive panel.
The gifts were seeded cardboard and car junk made of recycled PET. The card contained poppy seeds and can be planted and cultivated.
The interactive dashboard contained sustainable actions that Garoto takes in favor of the environment and had space for employees to write what each one does for the environment.
The action happened in three shifts (morning/afternoon, night and dawn).
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